Jan McNulty

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Jan McNulty's Blog

Staging Strategies for you

Posted On: July 16th, 2020 7:41PM


Staging your home is all about putting the best foot forward for potential buyers. By highlighting its most desirable features, you can draw more interest for your home and leave a lasting impression that is sure to help you sell it more quickly. Here’s what you should keep in mind as you prepare for your next open house or viewing!

  1. Help them visualize it as their own. Make it easier for buyers to imagine themselves making your house their home by removing personal memorabilia, knick-knacks, and photos. Instead replace them with simple décors, such as paintings, nature images, and plants.
  2. Think sleek instead of comfy. Modern-day buyers are leaning toward modern, crisp, clean interiors over comfy, homey looks. When staging your home, keep a minimalist mindset, and incorporate bright colors and metal accents.
  3. Deep clean the small spaces. It's obvious to say you should clean your home before viewing, but don’t forget to cover your bases by deep cleaning the small spots. Take time to scrub porous areas like grout that may hold on to stains and baseboards where small pet hairs and dust love to cling.
  4. Spruce up your landscaping. The first impression your home gives to potential buyers is its exterior. Ensure you have a freshly mowed lawn, neat hedges and shrubbery, bright flowers, and a clean driveway.
  5. Set the mood. A home is so much more than just the way it looks, so you need to appeal to the other senses. Prior to having potential buyers over, set the mood by burning delicious smelling candles and selecting an upbeat, happy soundtrack to play in the background.

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It's a Matter of Care

Posted On: March 31st, 2020 10:01PM


At Team McNulty, Quinn and I treat every client the same way whether it is a $75000 condo or a $800,000 home. Your property willl get our utmost attention.

Many People believe that all Real Estate Agents do the same thing to sell homes. This could not be further from the truth. Hire an active top producing Realtor who will increase your chances for great Results.  If you are thinking about selling your home, I would love the opportunity  to interview for the chance to represent your best interests. I have a passion for Real Estate and love to share what I will do for you. 

Give me a call at 847-274-0535. 




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Real Estate Exposure

Posted On: March 31st, 2020 9:53PM

HomeSmart International Did you know that over 90% of all buyers' find their home from some kind of online search? Most home buyers and sellers will end up visiting some of the most indexed sites such as Realtor.com, Zillow.com, Trulia.com and many other Real Estate portals that they might like.

Once they get to these sites you want your home to look more impressive than everyone else. Real Estate marketing is not only about being found everywhere online, but also making sure that what buyers ad seller's look at stands out or away from the competition. 

This is achieved by providing high end photography, video tours and custom written descriptions about your home. In todays enviornment these are the kind of things that separate those home owners that are selling, and those that are languishing on the market.

When you market your home with Jan McNulty and Quinn McNulty, you can be sure we will implement all that HomeSmart Connect offers in syndication to other real estate sites but you can be certain that you will get is dominant internet exposure. Not only will your home be syndicated to numerous real estate sites, but also through Social Media, but we also use social media such as Facebook, YouTube and Pinterest. Very few real estate agents use these tools effectively.

Lastly and most importantly, your home will be found from competitive online Google searches. People use both YouTube and Google as a search tool. When you work with Team McNulty you will not only see website show up for your town, but many other websites ie NwLineHomes.com or JanMcNulty.com.  

It is this kind of marketing along with my intensity, drive and dedication to the business that has allowed me to be a trusted and respected source in the Chicagoland real estate market for over 30 years. Now I am introducing Quinn McNulty, my son, to join me on this wonderful path

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Economic downturn does not equal a Housing Crises

Posted On: March 28th, 2020 6:25PM

Three Reasons Why This Is Not a Housing Crisis

Three Reasons Why This Is Not a Housing Crisis | MyKCM

In times of uncertainty, one of the best things we can do to ease our fears is to educate ourselves with research, facts, and data. Digging into past experiences by reviewing historical trends and understanding the peaks and valleys of what’s come before us is one of the many ways we can confidently evaluate any situation. With concerns of a global recession on everyone’s minds today, it’s important to take an objective look at what has transpired over the years and how the housing market has successfully weathered these storms.

1. The Market Today Is Vastly Different from 2008

We all remember 2008. This is not 2008. Today’s market conditions are far from the time when housing was a key factor that triggered a recession. From easy-to-access mortgages to skyrocketing home price appreciation, a surplus of inventory, excessive equity-tapping, and more – we’re not where we were 12 years ago. None of those factors are in play today. Rest assured, housing is not a catalyst that could spiral us back to that time or place.

According to Danielle Hale, Chief Economist at Realtor.com, if there is a recession:

"It will be different than the Great Recession. Things unraveled pretty quickly, and then the recovery was pretty slow. I would expect this to be milder. There's no dysfunction in the banking system, we don't have many households who are overleveraged with their mortgage payments and are potentially in trouble."

In addition, the Goldman Sachs GDP Forecast released this week indicates that although there is no growth anticipated immediately, gains are forecasted heading into the second half of this year and getting even stronger in early 2021.Three Reasons Why This Is Not a Housing Crisis | MyKCMBoth of these expert sources indicate this is a momentary event in time, not a collapse of the financial industry. It is a drop that will rebound quickly, a stark difference to the crash of 2008 that failed to get back to a sense of normal for almost four years. Although it poses plenty of near-term financial challenges, a potential recession this year is not a repeat of the long-term housing market crash we remember all too well.

2. A Recession Does Not Equal a Housing Crisis

Next, take a look at the past five recessions in U.S. history. Home values actually appreciated in three of them. It is true that they sank by almost 20% during the last recession, but as we’ve identified above, 2008 presented different circumstances. In the four previous recessions, home values depreciated only once (by less than 2%). In the other three, residential real estate values increased by 3.5%, 6.1%, and 6.6% (see below):Three Reasons Why This Is Not a Housing Crisis | MyKCM

3. We Can Be Confident About What We Know

Concerns about the global impact COVID-19 will have on the economy are real. And they’re scary, as the health and wellness of our friends, families, and loved ones are high on everyone’s emotional radar.

According to Bloomberg,

“Several economists made clear that the extent of the economic wreckage will depend on factors such as how long the virus lasts, whether governments will loosen fiscal policy enough and can markets avoid freezing up.”

That said, we can be confident that, while we don’t know the exact impact the virus will have on the housing market, we do know that housing isn’t the driver.

The reasons we move – marriage, children, job changes, retirement, etc. – are steadfast parts of life. As noted in a recent piece in the New York Times, “Everyone needs someplace to live.” That won’t change.

Bottom Line

Concerns about a recession are real, but housing isn’t the driver. If you have questions about what it means for your family’s homebuying or selling plans, let’s connect to discuss your needs.

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Tips for Preparing your Home for Sale

Posted On: March 22nd, 2020 8:23PM

It isn't easy to go from a comfortable home to a home to be merchandised! Let me share some tips that will aid your efforts:

  • Clear everything off all flat surfaces except for one or two items. This includes coffee tables, end tables, dressers, countertops in the kitchen and bathrooms, dining room tables, ledges, open shelves, etc. 
  • Switch out ay energy saving bulbs for regular incadescent bulbs. 
  • Keep family photos to a miimum throughout your home. You want your buyer to visualize their family in your house.
  • Take out all references to religion, politics and causes. 
  • Touch up any nicks on painted surfaces, such as baseboards, cabinets and moldings. If it's more than a nick, its time to hire a good painter.
  • Repair ay leaky faucets, loose toilets, sticking doors and cabinets.
  • Install GFCI outlets near water sources. (its a huge safety issue)
  • Illinois requires smoke alarms and carbon monoxide dectors. 
  • Living plants are good but too many look cluttered. Keep to a minimum. 
  • Make sure your front door is in good condition. Paint if necessary. 
  • Tidy your front, and backyard. It should be neat, clean and bushes trimmed. 
  • Use food scented candles, rather than flower scented. (I like Vanilla, apple   Cinnamon.)
  • De-clutter any collections you have --best to pack them away.
  • Children's toys need to be put away for showings. 

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