Selling your home is time-consuming and emotionally challenging. Strangers will come into your home and poke around in your closets and cabinets. They will criticize your home and then offer you less money than you think your home is worth. Selling a home is a complex, emotional transaction and it is easy for home owners to make lots of mistakes, but with a little know-how, many of these pitfalls can be avoided altogether. Below is a list of mistakes to avoid when selling your home.  

Mistake No.1: Getting Emotionally Involved

Once you decide to sell your home, it can be helpful to start thinking of yourself as a businessperson and a home seller, rather than as the home's owner. By looking at the transaction from a purely financial perspective, you'll distance yourself from the emotional aspects of selling the property that you've undoubtedly created many memories in.

Most buyers will also be in an emotional state. Remember that you are selling not just a piece of property but also an image, a dream and a lifestyle. Extra effort of staging and perhaps some minor remodeling will help to get top dollar for your home. These changes in appearance will not only help the sales price, but they'll also help you create that emotional distance because the home will look less familiar.

Mistake No.2: Not Hiring an Agent

Trying to sell your home on your own, especially if you haven't done it before, is ill advised. A good agent will help you set a fair and competitive selling price for your home, will market it with the help of hundreds of agents through the Multi Listing Service that will result in a quick sale. An agent can also help take some of the high emotion out of the process by interacting directly with potential buyers, so you don't have to and have qualified buyers who will most likely make an offer on the house.  

An agent will also have more experience negotiating home sales than you do, helping you get more money than you could on your own. Further, if any problems crop up during the process—and they commonly do - an experienced professional will be there to handle them for you. Finally, agents are familiar with all the paperwork and pitfalls involved in real estate transactions and can help make sure the process goes smoothly.

Mistake No.3: Setting an Unrealistic Price

Whether you're working with an agent or going it alone, setting the right asking price is key. Remember the comparable market analysis you did when you bought a home to figure out a fair offering price? Buyers will do this for your home, too, so as a seller you should be one step ahead of the game. Absent a housing bubble; overpriced homes do not sell. Don't worry too much about setting a price that's on the low side because, in theory, this will generate multiple offers and bid the price up to the home's true market value. In fact, underpricing your home a bit can be a strategy to generate extra interest in your listing.

Mistake No.4: Expecting To Get Your Asking Price

Any smart buyer will negotiate, and if you want to complete the sale, you'll have to play the game. Most people want to list their homes at a price that will attract buyers while still leaving some breathing room for negotiations. This will allow the buyer to feel like he or she is getting a good value and allow you to get the amount of money you need from the sale. Of course, whether you end up with more or less than your asking price will likely depend on whether you're in a buyer's market or a seller's market and on how well you have staged your home.

Mistake No.5: Selling in Winter (When You Have the Option Not To)

Winter, especially around the holidays, is typically a slow time of year for home sales. People are busy with social engagements, and the cold weather makes it more appealing just to stay home. Because fewer buyers are likely to be looking, it may take longer to sell your home, and you may not get as much money. However, you can take some consolation in knowing that while there may not be as many active buyers, there also won't be as many competing sellers.

Mistake No.6: Skimping on Listing Photos

So many buyers look for homes online these days, and so many of those homes have photos that you'll be doing yourself a real disservice if you don't offer photos as well. At the same time, there are so many poor photos of homes for sale that if you do a good job, it will set your listing apart and help generate extra interest. Good photos should be crisp and clear, should taken during the day when there is plenty of natural light available, and should showcase your home's best assets. Consider using a wide-angle lens if possible - this will allow you to give potential buyers a better idea of what entire rooms look like.

Mistake No.7: Not Being Properly Insured

With the above-average number of people who will be on your property, you want to make sure you are insured in case someone has an accident on the premises and tries to sue you for damages. You also want to make sure that there are not any obvious hazards at the property or that you take steps to mitigate them (keeping the children of potential buyers away from your pool and getting your dogs out of the house during showings, for example). 

Mistake No.8: Trying to Hide Significant Problems

Any problem with the property will be uncovered during the buyer's inspection, so there's no use hiding it. Either fix the problem ahead of time, price the property below market value to account for the problem, or list the property at a normal price but offer the buyer a credit to fix the problem. Realize that if you don't fix the problem in advance, you may turn away a fair number of buyers who want a turnkey home. Having your home inspected before listing it is a good idea if you want to avoid costly surprises once the home is under contract.

Mistake No.9: Not Preparing Your Home for Sale

Sellers who do not clean and stage their homes are throwing money down the drain. If you can't afford to hire a professional, that's OK - there are many things you can do on your own. Failing to do these things will not only reduce your sale price but may also prevent you from getting a sale at all. For example, if you haven't attended to minor issues like a broken doorknob, a potential buyer may wonder whether the house has larger, costlier issues that haven't been addressed. Have a friend or agent with a fresh pair of eyes point out areas of your home that need work. Because of your familiarity with the home; you may have become immune to its trouble spots. Decluttering, cleaning thoroughly, putting a fresh coat of paint on the walls and getting rid of any odors will also help you make a good impression on buyers.

Mistake No.10: Not Accommodating Potential Buyers

If someone wants to view your house, you need to accommodate this person, even if it is inconvenient for you. You have to clean and declutter the house before every single visit. A buyer won't know and won't care if your house was clean last week if it isn't clean when he or she views it. It's a lot of work, but stay focused on the prize, the prize of selling your house for the highest possible price in the shortest possible time.