Adam Bauer joined HomeSmart International as the vice president of digital strategy in 2017. Bauer is responsible for maximizing HomeSmart’s digital footprint and guiding the strategic roadmap for HomeSmart’s online presence. Bauer brings a wealth of unique experience to the team and has been in digital marketing his entire career. He has held digital marketing positions inside and outside of the industry, and most recently lead the digital marketing efforts for Howard Hanna Real Estate prior to arriving at HomeSmart. Bauer holds a B.S. and M.S. in Mass Media Communication and Rhetoric, as well as an MBA in Internet Marketing. When he’s not working at HomeSmart, Bauer also teaches at a local university as an adjunct public speaking and marketing professor.