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Five Essential Features to Highlight When Listing Your Home For Sale

Posted On: May 23rd, 2021 2:13PM

You are ready to put your home on the market, opening it up to potential homebuyers from all across the country. Selling a home can be a complex, and sometimes time consuming process. To avoid seller’s fatigue, you will want to make sure you highlight the best features that your home has to offer. Match those standout features with the current trends in real estate, and homebuyers are sure to present an offer in a flash.


So what are some of the features to highlight when you list your home for sale today? Let’s take a look at five essential home features below.

1. The Great Outdoors

One of the most sought after assets of a new home for prospective homebuyers these days is an attractive- and private- outdoor space. Outdoor spaces can encompass a broad range of possibilities: from lounging on an elegant chaise lounge to taking a dip into a refreshing swimming pool, if your home has a backyard you will definitely want to emphasize this feature.


Paint a picture for homebuyers to imagine how they would spend their time on the patio, in the backyard, on the rooftop terrace, or on the front porch. If your home is perfect for families and you would like to sell to a family with young children, show them how your backyard is perfectly suited to playground furniture, a paddling pool, and a fabulous home BBQ set up- ideal for Fourth of July celebrations.


Even a balcony can provide a luxurious break from being inside, especially for people who work from home. Pacing back and forth during long telecommute phone calls is made that much more pleasant when it is done in the great outdoors. Show off the outdoor spaces and outdoor furniture and amenities your home provides and buyers will be that much more excited about your home.

2. A Room With A View

Does your kitchen glow in a beautiful golden early morning light that streams in through the big windows there? What about the sunset views from the upstairs bedroom? Or does the guest bedroom overlook a blossoming garden?


Whatever views and natural lighting your home offers, this can be a top selling point for buyers comparing your home with other similar options. A beautiful view and abundant natural light can make it stand out from the competition. If you are planning to give remote viewing opportunities to interested buyers, consider scheduling them at a time when the view looks the best- if you can see it from your home, highlight the sunset, or if the living room looks radiant in the golden glow of the late afternoon, schedule your virtual (or in person) tours to coincide with that event. You will want your homebuyers to fall in love with your home; highlighting the dreamy natural views, inspiring urban vistas, or beautiful sunny lighting will spark that essential seed of interest in their minds.

3. WFH Office

These days, more and more people are transitioning to remote work platforms, which means that a superb work from home office is absolutely essential. Some homebuyers may even be packing up their old home with that specific aim in mind- to find a new home better suited to working from home.


If your home already has a great home office, be sure to show it off! Highlight all the important features that make it ideal for remote working. Emphasize the super fast speed and reliability of your home Wi-fi network- from E-commerce to remote co-working to Zooming with colleagues abroad, having a fast and reliable internet connection is key to maintaining an uninterrupted work flow. Showing off these key features will make remote workers more interested in buying your home.


If you will be selling the home furnished, show off the ergonomic desk chair, different office lighting options, and spacious office desk that automatically lend themselves to great productivity and focus for future work from home residents.

4. Home Security

Buyers will be reassured to see that the home they are interested in already has a top notch home security system. Do you have a smart home security camera that can send updates to you from wherever you are, even on your smartphone? Show that off. Does your home include a safe where new owners will be able to store their most valuable items, like passports or family heirlooms? Make sure to share that as well.


If prospective homebuyers can see that you have already taken precautions to create a safe and secure home environment, then it cuts down on the work and hassle that they will need to expend once they move in- which can be a huge selling point for buyers who already have a lot of logistics on their minds.

5. Gadgets and Appliances

Think about all the tasks that homeowners will need to do throughout the home each day, week, and month. What kinds of gadgets and appliances can your home offer to help make their daily lives easier and more convenient?


If the home you will be listing for sale includes a dishwasher, a microwave, a brand new refrigerator, and a state-of-the-art stovetop, make sure to emphasize those amenities. A separate laundry room is a great feature to share, especially if you have a new washer and dryer.


Does your home include smart tech upgrades, like voice-activated surround sound, automatic smart thermostats that can sense when someone is in a room, or smart lighting that can adjust based on your personal preferences and the time of day? Especially for interested parties who are millennials, smart tech gadgets boost your home’s appeal, making it seem that much more contemporary and luxurious. A beautiful home with new appliances in the mix can sweeten the deal for any potential homebuyer, putting your home above and beyond the other options on a homebuyer’s list.

Show Off What You Love

No matter which features you choose to emphasize in your home, make sure you remember to include the features that made you fall in love with that house in the first place. By showing potential homebuyers what you truly love about the home, they will be more likely to fall in love with it too.


Take stock of all the best features the home has to offer and highlight those as you invite prospective homebuyers to view your home listing. Any individual features that make your home unique can give you the necessary edge over the competition, helping you to bring the right buyers to the table just that much faster.


Victoria Standridge

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