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The HomeSmart Story

In 2000, Matt Widdows, founder of HomeSmart, believed that the real estate industry had been left behind in technology and systems to support real estate agents in their day to day business needs. Agents and their clients lived and communicated on-line, and they now expected to find answers and resources at their fingertips. Matt wanted to combine traditional real estate concepts with innovation and a technology approach. This thought gave birth to the HomeSmart “low-fee, high-value” brokerage model.

Matt believed in the opportunities the real estate industry provided and wanted a brokerage model that welcomed every individual. His vision was to utilize technologies that supported systems and services to make both the agent and the brokerage successful. This approach would provide long-term growth and stability for the brokerage and ensure success for the agent.

“Low-fee, high-value” brokerage services has deeper meaning to our mission. It’s who we are and guides everything we do. See, anyone can charge low fees, but it’s the way that we are able to consistently deliver high value that is the real “secret sauce” that makes HomeSmart special.

Technology That Makes Real Estate Easy

HomeSmart’s technology stands apart from anything else offered in the real estate industry! Our systems minimize redundancies to make life easier for the agent and for the brokerage.At HomeSmart, we take pride in streamlining our technologies making it available to the end user with — our favorite term — “a click of a button”! With HomeSmart, technology and SMART execution is a way of life. It’s taking the time to do things right no matter how big or small the task, so our agents and brokerages have time to provide the best services available to their clients.

Agent Tools

Agent Tools

HomeSmart helps our Agents stay ahead of the rest by creating an ease and comfort with new technologies. Agents receive their own SmartSites to brand their individual business and optimize their listings. SmartBlog, SmartPanel and SmartFax are additional resources designed to help agents operate a successful business.

Listing Tools

Listing Tools

Our technology tools enable Agents to efficiently market their current listings. In addition, HomeSmart offers other great marketing tools such as SmartFlyers, SmartTube, SmartCodes and SmartCapture. All designed to make your listings stand out.

Selling Tools

Selling Tools

These technology tools are designed to help Agents sell their properties quickly and efficiently. SmartSearch is a powerful home search tool, enabling clients to quickly and easily find homes that match their criteria. SmartTour creates custom websites for buyers in minutes.

Support & Training

Support & Training

HomeSmart University provides real estate agents with the best possible training and support. KickStart is specifically designed to provide real-world training for new licensees. SmartAgent provides professional transaction coordinating and HomeSmart’s 24/7 broker support provides timely and accurate assistance when needed.